2 Content Marketing Hacks That Can Help Make You A Better Blogger

If you have a blog, then you need to know that content is the Key element to getting and keeping an audience. Good, unique and interesting content is what you want to generate every day. If your content is not good, unique and interesting, why would you write it in the first place? Why would you want to read anything that’s boring?Here, then, are some ideas about creating great content. It’s all good stuff, and a mix of these techniques will keep you and your content on the right track. Good luck.Content Marketing Tips

1. >< Write to Your Audience. Do you write to other authors? Are they looking to get their works published? Yes? Well, then you should write about Publishing, Editing, Characters and stories of other authors and what they had to go through to get published. Your audience needs the information that you have, and you should concentrate on helping that audience. Don’t write about whatever hits your mind that day. Write content about what your audience carves, and will find useful. No matter your niche, fill it with rich and unique content.
2. >< Entertain, don’t Lecture. There are a number of blogs out there that aim at being informative, but read like you are getting a root canal. Dry, bland and ugly language will just turn people off. Be happy with your blog. Know that you are reaching out into the world with your voice, and you will be making friends if you are good at what you do. Keep your content light and frothy. Make it delicious to read. Satisfy them, but don’t saturate them. Break up a big topic into smaller, easier to digest parts. This will have the side benefit of building an audience who will tune in for the next part with pleasure, if you do it right.
3. >< Find Your Voice. Don’t write like a robot, puking out the same crap over and over again. Do you know what happens when you do that? No one will read your blog, and you’ll be writing to yourself. You have to be you. Listen to yourself carefully when you talk to friends and family members. That tone should be your blog voice. Think of your posts as writing a letter to a friend with whom you share a lot of great stuff with. Would you drone on and on without a point? Would you get wordy and over descriptive? Or would you be excited to share your perspective on something? Your answer will determine how popular your blog is.
4. >< Build Your Authority. Are you an expert Poker player? Can you cook a mouth watering gourmet meal from scratch? Have you seen every episode of Star Trek multiple times? Any of these areas, and an infinite number of others, can be the core of your blog. What is your favorite Star Trek episode? Write an retrospective review of it, detailing how it has changed your life and how much joy it has given you. (My favorite is The Doomsday Machine, from the original classic series.) Anyway, there is an audience hungry for new authorities on subjects they are passionate about. People who write about what others LOVE will soon find those people flocking around you, eager for your knowledge and expertise. Write enough about any subject, from your heart and with accuracy, and you will soon become that authority.

   Content Marketing Advice

5. >< Share Tips. Are you a gardener? Do you detail automobiles? Have you traveled the country extensively? Are you an avid Board Gamer, like me? Do you know 42 different ways to cook a burger? Your blog can be filled with tips, tricks and advice on your field of skill. Create how-to lists. Find videos in your filed and dissect or elaborate on them, making sure that you give full credit to the source of the video. Ask your readers for more tips that you can share in a later post. Tips and advice are a great way to engage your audience.

6. >< Play Devil’s Advocate. Is there an issue out there that everyone seems to be against? Is it in your niche? If so, then write a post that takes the opposite point of view from the majority. Will you be controversial? Of course, but that is what you want. Keep your tone and language clean and decent. Don’t go over the line, for instance, and call for a particular umpire’s head if he continues to make, in your view, the wrong call on replays in baseball games, for instance. You want to get people’s attention, but not get them mad at you. There’s a fine line, and you’ll have to find it. If you go too far, apologize in your next post, and you’ll know for next time how far to go.